Kate Sullivan: Blum Consulting Partners, Inc.
Original article published in AdAge
Kate Sullivan has officially joined Blum Consulting Partners, Inc., as one of their Creative Operations and Leadership Experts, bringing over 20 years of creative industry experience across media and tech.
A recognized creative operations leader, Kate served as Vice President, Creative Operations at SiriusXM/Pandora and Global Head of Creative Operations at HubSpot, where she led teams delivering high-profile and high-impact work for Brand, Marketing, Content and Executive partners.
“Creative Operations, when optimized, is the central spoke of planning, communication, project execution and team culture. It’s how people, process, and tools intersect to ensure the creative work meets the needs of the business while adapting to inevitable change. Cultivating a thriving environment for creativity and collaboration at all levels is key” says Consultant, Kate Sullivan.
“In this time of shifting landscapes across the creative industry, teams with scalable, adaptable creative operations will thrive. We know Kate will help us meet the demand we’re seeing in the marketplace, and are thrilled to have a partner in the Bay Area” says Blum partner/co-founder, Andrea Ruskin.
Kate specializes in practical operating models for the full creative lifecycle that foster creativity, collaboration, efficiency, and innovation. She also has invaluable experience designing resourcing strategies for hybrid in-house/outsourced teams which is currently critical for many organizations’ success.
“I’m honored to be joining Blum’s roster of deeply experienced industry experts in order to enable more teams to create their best work, from envisioning what they truly need to getting there as seamlessly as possible” Kate adds.
About Blum
Blum Consulting Partners, Inc was founded in 2016 by industry vet, Alex Blum, to support marketers with the evolving landscape of creative marketing execution and the changes and advancements in technology that are transforming marketing organizations, presenting new challenges to effective creative process every day.
